Portfolio

Take a look at the moodboard design 👀👇

Zaislu Miskas is a children’s eco-friendly, open-ended toys ecommerce brand that I built from the ground up.
I developed the full brand identity — including color palette, typography, tone of voice, and product positioning — to create a playful, trusted, and sustainable brand image.
I also designed and managed the ecommerce website, created social media content, and launched targeted advertising campaigns to grow the brand’s reach and engagement.

📈 Meta Ads Campaigns – Driving Growth

I designed and managed Meta Ads campaigns for Zaislu Miskas, targeting audiences throughout the entire funnel.
The objectives were to drive ecommerce sales and attract high-quality traffic to the online store.

Despite working with a small marketing budget, I achieved strong campaign results — proving that smart audience targeting, creative testing, and data-driven optimization can deliver impressive growth even with limited resources.

🚀 Managed Meta Ads campaigns for Zaislu Miskas, achieving CTRs above 1.5% and a ROAS of 64.33.
💬 Delivered strong ecommerce results on a small budget, with real purchases at a cost as low as €1.35 per acquisition.

📧 Email Marketing Campaigns – Zaislu Miskas

I created and managed a series of email newsletters for Zaislu Miskas, focused on engaging customers, promoting new products, and driving repeat purchases
Each campaign was designed with a clear goal — whether building brand loyalty, announcing sales, or educating customers about our less is more mission.

🔥 Key Highlights of this example:
📧 Achieved open rates up to 63.22%, outperforming typical ecommerce benchmarks.
🖱️ Delivered click rates as high as 7.62% through personalized subject lines and strong CTAs.
💰 Generated over €4,700 in direct sales from newsletter campaigns.
🎯 Combined brand storytelling, educational content, and promotional offers to keep engagement high.

🚀 Ready to collaborate on your next project?